Interviews that run themselves

Mob Rule allows you to run any kind of interview at scale. Set the goal and we automate the questions, interview and insights.

Voice interviews that are empathetic and focussed. Questions are reframed and answers can be drilled into for quality & completeness.
Insights and transcripts are auto generated.
Quick to set up and share. Convenient & comfortable for the interviewees.

Get started Try An Interview

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Everything You Need to Run Interviews

Simple to set up, easy to customize

You can build voice interviews and share them in minutes. That means you can be collecting results and insights in the same day!

Automated & Scalable

Save team time by running automated interviews online. Great for you and convenient for the interviewees. Parallel interviews means really fast turn around.

Rich Insights

Mob Rule generates insights based on your objective and the interview. The AI interviewer measures the clarity and completeness of answers and can ask follow up questions to enforce these.

Seconds To Set Up

Set the goals you want to achieve up front. Interviews and insights are generated to match these.

Customize

You have lots of flexibility. Edit the generated script, choose the number of questions, the length of the interview, and how detailed you want the responses.

Stay On Brand

Create your own Interview Agents to fit your brand: Pick a voice; design their personality. And add some simple branding to your interviews.

Seeing is Believing

Watch a quick overview of Mob Rule

Want to get your own interview up and running in a few minutes?

Get Started

How It Works

Get started in 3 simple steps…

Step 1

Create Your Interview In Minutes

MobRule is a platform that allows you to run any kind of interviews at scale. Use your own AI Interviewer and start using qualitative data to make better decisions.

You can start with our interview assistant or create your own interview from scratch.

Step 2

Run Your Interview At Scale

Share your interview and let your AI agent handle the conversations. Participants can join when convenient and have full control over their interview experience.

Use Your Own Branding

Send An Interview Link

Interviewees Control Experience

Step 3

Start Acting On Your Insights

Once the interviews are complete, you can review transcripts for each interviewee, the quality of the interview overall, a summary, and specific insights into each question.

Developers

Integrate Mob Rule Into Your Existing Systems

API

Instantly connect Mob Rule to your own systems using our flexible webhook and API integration.

Get real time updates when interviews start, complete and insights are generated.

Webhooks

Instantly connect Mob Rule to your own systems using our flexible webhook and API integration.

Get real time updates when interviews start, complete and insights are generated.

Embed

Drop an iframe into your web apps or web views in your mobile apps.

Pre-authenticated interviews are easy to embed from your existing systems.

Read Our API Docs

Want to get your own interview up and running in a few minutes?

Get Started